Working on everything from their new digital casebook rollout (CasebookConnect.com) to general marketing of their Study Aid products, Rhyme has helped Wolters Kluwer utilize digital marketing to directly increase sales growth, usage, and student retention across their Legal Education division. Rhyme helped develop the initial strategy and messaging, and worked with their existing brand guidelines to execute the campaigns utilizing email, content, display, search, as well as setting up geotargeting around every major law school campus in the country. Rhyme also helps facilitate student surveys each semester, which help to improve and optimize Wolters Kluwer’s products and the campaigns themselves, as well as develop animated videos for both marketing and tutorial purposes.

Overall, Rhyme has been an integral partner, and operates as an extension of Wolters Kluwer's marketing team as they roll out even more digital products in the coming years.